Want to create ads that people actually stop for, remember, and act on? You are in the right place. In this guide, you will see persuasive ads examples that use emotion, storytelling, and clear benefits to win attention fast. Also, you will learn:

• What persuasive ads are and why they work.

• Types of persuasive ads you can use.

• Real examples from brands doing it right.

• How to create persuasive ads quickly using Holo.

Whatever your product advertising is about, persuasive ads convince people to take action. They connect emotionally while giving real reasons to care. They make the product feel relevant. They show the value right away.

There are many ways to do this, from static image ads to video ads, stories, and even UGC. We will not bore you with lectures. Let’s get into 11 persuasive ads that nailed the message.

1. Heinz

This Heinz outdoor campaign turns everyday food into something playful. The ketchup becomes the finishing touch that transforms artificial-looking food into something appetizing again. The idea is simple. Heinz ketchup makes any meal instantly better.Why it works:

• Uses humor and nostalgia to grab attention fast.

• Visuals feel familiar, so the audience connects immediately.

• Reinforces a universal truth: ketchup improves almost anything.

• Shows strong brand confidence by leaning on taste people already trust.

Visual recognition is powerful. When an ad triggers a positive memory, people are more likely to engage. Keep your message tight and unmistakable so viewers see the value right away. Direct communication plus an instantly understood image can persuade without saying much at all.

2. Monday.com

Monday.com’s AI assistant ad focuses on helping teams work smarter, not harder. The ad uses real office moments: too many tasks, too many tabs, and the pressure to keep everything moving.

Then the AI steps in to automate updates, organize tasks, and bring calm back to the chaos. The takeaway is direct: Monday.com reduces stress and gives you time back.

Why it works:

• Relatable everyday scenarios that instantly connect with the audience.

• Humor that makes the brand feel friendly and modern.

• Clear product demonstration through visual storytelling.

• A direct promise of saving time and reducing stress.

This ad shows how powerful relatability can be. Highlight a real struggle your audience faces, then position your product as the simple solution.

Also, keeping the tone light and human can make complex technology feel friendly and easy to adopt. When viewers say “That’s me,” persuasion becomes natural.

3. MindBuddy

We like how this Instagram Story ad for MindBuddy grabs attention right away. The punchline, “Duolingo, but for Depression,” is short, bold, and easy to get.

By referencing Duolingo, we immediately see a familiar connection. The ad shows the app as a simple, daily tool to help manage mental health and build emotional resilience. Nothing complicated, just practical and approachable.

Why it works:

• It grabs attention with a strong, relatable comparison.

• Speaks directly to a generation that’s aware of mental health issues.

• Gets the app’s purpose across in one clear sentence.

• Shows the benefit: improving your mental health daily without overcomplicating.

We see that clarity and relatability win over long explanations every time. Using a reference people already know helps them instantly understand what the product does.

Even serious topics can feel approachable if you speak their language. Focus on showing how your product improves life, and keep it casual and easy to grasp.

4. Loop Earplugs

Loop Earplugs teamed up with the McLaren F1 team for this campaign. We like how the static ad shows real-life noisy environments, racetracks, concerts, and busy streets, and then demonstrates how Loop Earplugs instantly bring calm.

The McLaren partnership adds excitement and credibility, showing that even professional drivers rely on Loop to stay focused. The message is simple: stay in control of your sound, wherever you are.

Why it works:

• Highlights a clear benefit: peace and focus in noisy environments.

• Shows the product in action through relatable, high-energy scenarios.

• Collaboration with McLaren F1 adds authority and aspirational appeal.

• Uses lifestyle storytelling rather than just product features.

We see that demonstrating the product in real-life situations makes it relatable and tangible. Partnering with a respected brand or figure can build instant trust.

When applying to your brand, focus on the outcome your audience wants, not just the specs, and show them visually rather than explaining it in long copy.

5. Coca-Cola

Coca-Cola’s Share a Coke campaign swapped the logo on bottles with popular names and nicknames. We like how this simple idea instantly made the product feel personal.

People were encouraged to find a bottle with their name or a friend’s and share it. The campaign turned buying a soda into a small, fun social experience.

Why it works:

• Makes the product personal and shareable.

• Sparks curiosity: “Is my name on a bottle?”

• Encourages social interaction and real-world engagement.

• Simple concept that is easy to remember.

The takeaway is that personalization drives connection. Even small, thoughtful tweaks to familiar products can make people care more. Think about how your audience can interact with your brand in a playful, memorable way.

6. Dove

Dove’s Real Beauty Sketches ad shows women describing themselves to a forensic artist, then a stranger describes them.

The contrast is striking, as women’s self-descriptions are harsher than how others see them. We like how this emotional story highlights Dove’s commitment to real beauty.

Why it works:

• Evokes strong emotion through storytelling.

• Relatable and thought-provoking content.

• Aligns the brand with meaningful social values.

• Uses real people for authenticity.

From Dove’s ad, we learned that emotional storytelling really is powerful. So, when you’re creating your next ad campaign, show the human side of your brand and connect with something people care about deeply.

7. Cadbury

Cadbury got creative and turned Queen into chocolate candy. We like how Freddie Mercury and the band appear as Cadbury Heroes bars in a playful stop-motion animation.

They perform in a candy-filled stadium, making the ad fun, memorable, and instantly shareable. It’s part of their “All Heroes. No Zeros.” campaign, celebrating British icons and the joy of sharing chocolate.

Why it works:

• Merges pop culture with product in a fun, unexpected way.

• Uses humor and nostalgia to grab attention.

• Celebrates British heritage, creating pride and connection.

• Stop-motion visuals make the ad stand out.

We see that mixing cultural icons with your product can make your campaign stick in people’s minds. Adding humor or nostalgia makes it feel relatable and fun. The key is to show your product in a playful, celebratory way so audiences want to share it.

8. Realgood

Realgood’s ad calls its product “the unicorn of the freezer aisle.” We like how this instantly makes the brand stand out in a crowded category. The campaign highlights their high-protein, low-carb, gluten-free meals while keeping the tone playful and confident.

Plus, it positions Realgood as the go-to choice for people who want convenience without compromising on taste.

Why it works:

• Bold, memorable positioning.

• Clear product benefits are highlighted.

• Strong, confident brand voice.

• Directly challenges competitors.

We see that making a bold, memorable claim can help your product stand out. Pair it with real benefits that matter to your audience. Confidence and clarity make your messaging easy to remember and share.

9. Lyft

Lyft’s Segway ad uses the tagline “Make a grand exit, we’ve got your way back.” We like how it takes a small, everyday moment and makes it playful.

The ad reminds people that Lyft is there for both the start and end of their journey, adding a sense of fun and reliability. It’s clever, simple, and fits the brand’s friendly voice perfectly.

Why it works:

• Clever, unexpected twist.

• Reinforces brand reliability for every journey.

• Lighthearted tone that resonates with the audience.

• Memorable and shareable concept.

We see that a playful twist can make a brand feel approachable and memorable. Think about moments where your product or service solves a problem and highlight it in a fun, surprising way. Humor and creativity stick with people.

10. The Ordinary

The Ordinary’s “Periodic Fable” campaign reimagines the periodic table using beauty buzzwords like “magic” and “flawless.” We like how it takes a surreal, dystopian approach to critique overhyped skincare claims.

The ad is also visually striking, thought-provoking, and keeps the brand’s focus on transparency and authenticity front and center.

Why it works:

• Bold critique of industry norms.

• Visually striking and thought-provoking.

• Aligns with brand commitment to transparency.

• Engages audience in a conversation about authenticity.

From this ad, we see that questioning industry norms can make your brand stand out. Be bold and authentic while staying true to your values. Creativity paired with a clear point of view draws attention and sparks conversation.

What makes ads persuasive?

Regardless of the advertising techniques, persuasive ads follow the rhetorical triangle: ethos, pathos, and logos. That might sound academic, but it is actually simple. Great ads speak to your feelings, your logic, and your trust. All at once. Here is what that looks like:

• Ethos: Build trust and show credibility. Make the audience believe the brand knows what it is doing. Add testimonials, awards, expert voices, real reviews.

• Pathos: Trigger emotions. Put the audience in a story where the product solves something meaningful. Excitement, joy, relief, pride, belonging. Ads that make people feel something are ads people remember.

• Logos: Use facts. Give real reasons to buy and show the value, like pricing, results, features, data. Anything that helps the brain say yes.

When these three elements work together, your message hits harder. Your ad feels human, regardless of what type it comes in (facebook video ads, instagram story ads, or other formats). It makes sense, and it earns trust.

Another key ingredient is solving a real pain point. We get that creating ads can take hours. It can feel like a slow, frustrating process that drains productivity. Especially when you need variations, formats, and ideas fast.

That is where smart tools come in. Among the best creative automation tools out there, Holo helps you create persuasive ads faster. You focus on the message while Holo handles the execution.

How to create persuasive ads using Holo?

Holo makes creating persuasive ads fast and easy. You don’t need to start from scratch or spend hours figuring out layouts, visuals, and copy. Here’s how it works in a few simple steps.

1. Head to Holo and log in. Or sign up if you don’t already have an account. It only takes a few seconds.

2. Add your website URL. Enter your website so Holo can analyze your content. This helps the AI understand your brand and generate ads that fit your style and message perfectly. Then, continue the rest of the onboarding process.

   

3. Choose your product. Based on what Holo fetched from your URL, you’ll need to choose the product that will be your ad.

4. Pick your ad template. Select the format that fits your campaign, like a Facebook video, Instagram carousel, or Google display ad. Holo provides ready-to-use templates for each platform.

5. Add your brand details. Enter your brand name, tagline, or key message. You can also upload your logo and choose your colors, and Holo will automatically match your style across the ad.

6. Generate your ad copy and visuals. Briefly describe your product or campaign. Holo’s AI creates ad headlines, text, and visuals that align with your goal. You can regenerate and mix ideas until it feels right.

   

7. Customize and refine. Use Holo’s drag-and-drop editor to tweak designs, adjust tone, or add emotional triggers to make your ad more convincing.

8. Preview and download. Check how your ad looks across devices. Once you’re happy, download the final version or export it directly to your ad platform.

With Holo, creating persuasive ads doesn’t have to take hours. You focus on the message, and Holo handles the execution, helping your campaigns stand out faster.

Conclusions

Persuasive ads grab attention, connect emotionally, and show real value. From Heinz’s playful visuals to The Ordinary’s bold critique, the best campaigns mix creativity, clarity, and purpose. Humor, nostalgia, bold claims, and authentic messaging make products memorable.

Creating persuasive ads doesn’t have to take hours. Highlight benefits, spark curiosity, and keep your message simple. Tools like Holo help you turn ideas into polished, effective ads fast.

Want to make your campaigns more persuasive and save time? Try Holo, focus on the message, and let the AI handle the rest.